River City Roots Festival

The Story Behind the "M"

The "M" is 620 feet above the Missoula Valley floor. It is 125' feet long and 100' feet wide. University of Montana forestry students cut the switchbacks into the side of the hill in the early 1900's. The first "M" was assembled out of whitewashed rocks in 1909, and given a fresh coat of paint by freshmen every year, until 1968, when all those rocks were cemented together with concrete.

Posts Tagged ‘River City Roots Festival’

Aug
16

17th Annual River City Roots Fest Celebrates Missoula

The MDA's River City Roots Festival returns to the streets of Downtown Friday and Saturday August 25-26.... more

Aug
04

Missoula Favorite Lil’ Smokies to Headline River City Roots Festival

The Lil’ Smokies will be the Saturday night headliner for the 15th annual River City Roots Festival in the streets of Downtown Missoula August 27-28, 2021.... more

Aug
18

Register Today for the River City Roots Run and SUP Cup

The 10th annual River City Roots Festival is next weekend. Register for the four-mile fun run and the stand-up paddle board contest. Both races will be held on Sat., Aug. 29th.... more

Aug
20

9th Annual River City Roots Festival Aug 23-24 in Downtown Missoula

Grammy Award winner Sam Bush headlines the admission-free, 2014 River City Roots Festival Aug. 23-24 in downtown Missoula. Welcome Home UM students! ... more

Jul
31

Roots Run Registration Party Friday August 1st

The MDA and Run Wild Missoula will host a River City Roots Run Registration Party Friday, Aug. 1 from 5-8 pm at Runner’s Edge and the alley behind the store located at 304 North Higgins. ... more

Aug
20

Missoula’s 7th Annual River City Roots Festival this Week

The 7th Annual Missoula River City Roots Festival features ten bands, the Hellgate Girls Roller Derby, recycled boat race, 4-mile run, children's festival, art show & more.... more